Google AdWords

UPDATE (+3 days later) – Everything got resolved and we’re happy. Credit where credit is due, a big Bravo Zulu, aka “Well Done!” to ClickCease’s Customer Success Team. Thank you…

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A digital marketing campaign is made up of many different elements, including ads that are meant to connect with a target audience. Of course, in order for that ad to…

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Google continues with the company’s efforts to create a better platform for its advertisers. After the thorough changes to YouTube – and the controversies caused by the changes – Google…

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Google has earned their reputation as one of the behemoths of the tech industry. What other company commands the same level of recognition, and even respect, as Google? The company…

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We’ve all used the New AdWords Beta interface by now, or as I like to call it, AdWords Express 2.0 because I like using outdated tech references. If you’re in…

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When you’re trying to write copy for your AdWords campaigns, it can sometimes be tricky to know exactly what to include. After all, you’ve only got a limited amount of…

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It’s sometimes hard to manufacture the perfect AdWords campaign. After all, you have so little to work with. A short headline, text description, URL and an image is what you…

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Keyword research is one of the most important aspects of an SEO campaign. After all, if it’s undertaken correctly, it can result in a significant amount more of traffic, conversions…

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When you’ve spent time, effort and money on an AdWords campaign, you’ll want to know that it’s worth the investment. After all, if you’re not making your money back, then…

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When you’re looking at your websites analytics, you’ll often come across the term ‘conversion rate’. For those who aren’t used to interpreting data, it can be confusing to know what…

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