Branding

Hashtags are a great thing to capitalise on when you’re using Twitter. They’re a great way to connect with people who are talking about and interested in the same topic….

Read More

When consumers are looking to purchase a product, often the final factor helping the decision is a preferred brand. After all, your branding helps you make an emotional connection with…

Read More

More and more businesses are starting to realise the advantage of being active on Instagram. It’s no longer just a platform for people to post selfies. Instead, it’s a great…

Read More

If you’re running a business, you’ll want to ensure you’ve got a strong presence online. Having a strong brand online means you’ll be able to build a larger community of…

Read More

What I look for in a writer When I hire a writer for my business, I always look for someone with an open mind. Versatility is essential, especially in this…

Read More

Note: this list has been updated in 2017. Make sure to check out all the lists to see if your business has been mentioned.  We wrote an article back in…

Read More

There’s a saying in “traditional” media advertising (TV, print, radio) that goes: “only 50% of all advertising works. If you can find out which 50%, you’ve got it made.” The…

Read More

Last month we discussed what’s in a personal brand, what attributes are key to it’s success and where the inspiration for your brand should come from. If you haven’t already…

Read More

It’s 2013 and the Globotrons are dead. Giantcorp is feeling the squeeze of boutique operators offering similar services on a personal level and the general public have more purchasing power…

Read More

How to Launch a Retail Store with a Buzz Apple launched its 15th Australian retail outlet at Westfield Carindale, Brisbane, on Saturday 25th August 2012 at 10:00am. “Launched” is a more…

Read More