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    • SEO is its own worst enemy

      • 8th November, 2016
      • 1 Comment

      Search engine optimisation (SEO) is a great strategy for organisations to increase the visibility of their website, and therefore increase profit.   With everyone competing to get on that all…

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    • Blogger Help
    • Hiring A Writer For My Business

      • 2nd November, 2016

      What I look for in a writer When I hire a writer for my business, I always look for someone with an open mind. Versatility is essential, especially in this…

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    • Blogger Help
    • How to Write Awesome Content for Outreach

      • 17th February, 2016

      Every website needs great content. Why?  Because getting to the top of Google is an art, and to do so requires commitment and skill. Writing great content that promotes a…

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    • Blogger Help
    • 3 Simple Ways to Make Your Blog PR Friendly

      • 19th September, 2014

      I went to an ‘eSchool’ in 2010, run by a very prominent advertising agency here in Brisbane. The last segment of the two-day long crash-course in all-things-digital was a Predict…

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    • Inbound Marketing
    • 5 Things Famous Writers Can Teach Us About Content Marketing

      • 31st July, 2014

      Creating powerful online content can be a tricky process. You need to be good at coming up with ideas, translating those ideas into engaging copy and hitting your target audience’s…

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    • Inbound Marketing
    • Make Your Online Content Stand Out from the White Noise

      • 10th March, 2014
      • 2 Comments

      Content is powerful in the online world and people know it. If created and used well it can powerfully drive traffic, engage audiences and boost SEO. In other words better…

      Read More
    • Inbound Marketing
    • Get a Video Studio Makeover

      • 24th February, 2014
      • 1 Comment

      What we learned about soundproofing, acoustic treatment and more Over the past year, our video capabilities here at Matter Solutions have grown from a modest studio set up to a…

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    • Blogger Help
    • Blogging for Growth

      • 13th February, 2014

      The benefits of blogging for your business are awesome – don’t take my word for it, try it and see for yourself. However, you have to get it right or…

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    • Branding
    • Advertising… cutting the waste and increasing accountability.

      • 10th February, 2014

      There’s a saying in “traditional” media advertising (TV, print, radio) that goes: “only 50% of all advertising works. If you can find out which 50%, you’ve got it made.” The…

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    • Inbound Marketing
    • Copywriting with CRO in Mind

      • 29th October, 2013

      Getting traffic to your website is one thing, converting that traffic into customers is another. If your website does not have enough persuasive power, you can kiss your page visitors…

      Read More
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