Google continues with the company’s efforts to create a better platform for its advertisers. After the thorough changes to YouTube – and the controversies caused by the changes – Google…
Duplicate content is often widely misunderstood among SEO practitioners; it is either a cause of considerable concern or ignored completely. Essentially, duplicate content is a piece of content that could…
Local businesses rely on a variety of different tools and techniques to bring in customers. One of the most popular and often most effective ways to bring in customers is…
You may find this hard to believe, but YouTube is the second biggest search engine right behind Google, and we all know that is saying something important. Every minute, there…
The goal of SEO is to raise a website’s profile and prominence in search engine results. To do this, businesses need to understand how search engines work and how they…
WordPress websites are amongst the quickest and easiest web properties users can set up and then maintain. While some people are more concerned about getting the best WordPress themes installed,…
This goes absolutely without saying – we live in a primarily mobile world. It really doesn’t matter what products or services you’re promoting; you always need to put the mobile…
Brand awareness is increasingly important for your business. First, it generates a positive impression with people that your brand is popular even before they see your direct marketing. Second, search…
Nowadays, online consumers have more options than ever. They can interact with various businesses wherever they choose, and they can also gain as much information as they need before they…