Search Engine Optimisation

Search engine optimisation is important for marketers. However, it also shouldn’t be an overlooked aspect of your blog.   Fortunately, most SEO updates needed for your blog are relatively simple,…

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You’ve probably heard of duplicate content. That is content which appears on more than one URL. This can be within your own site, or across several different websites. This can…

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When you’ve got a website for your business, it’s important to ensure you keep up with and implement the latest SEO trends. Google is constantly changing its algorithm, so it’s…

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When you’re optimising your website, it can often be easy to make mistakes. However, those mistakes can have a dramatic impact on your website. It could cause a drop in…

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When you’re looking at your websites analytics, you’ll often come across the term ‘conversion rate’. For those who aren’t used to interpreting data, it can be confusing to know what…

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Yoast SEO can be one of the most valuable plugins you will install on WordPress. It helps people to make their website as user-friendly as possible. For those who have…

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When you’re trying to get your website to rank on search engines, there’s a number of strategies you have to consider and put in place. Having the right keywords on…

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Content is king is the cliche that is often stated in the SEO world. It has been stated time and time again ever since Bill Gates penned an essay with…

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For owners of local businesses, having a local SEO strategy is crucial. After all, you want to make sure your customers can find you online and you stand out from…

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One of the most helpful SEO tools is one that we don’t even have to pay for. This tool is Google Chrome’s DevTools. This tool is built in to Google…

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